The Times
released numbers on 4Q and all of 2009. The 4Q decline was bad but not as bad as earlier. Online ads up 11%. Release:
Total revenues were down 11.5 percent in the quarter, a significant improvement from the third quarter decline of 16.9 percent.
“We were pleased to see advertisers increase their rate of spending across our newspapers, Web sites and other platforms as advertising trends improved during the fourth quarter,” said Janet Robinson, president and CEO. “Our results also reflect our ability to restructure our cost base, introduce new products and innovations, leverage our brand strength and extend our reach to new audiences.
The Times released numbers on 4Q and all of 2009. The 4Q decline was bad but not as bad as earlier. Online ads up 11%. Release:
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